Episode 184: Kim Sato
On this episode of The Brad and Taylor Show, we sat down with Kim Sato of Be All Natural Beauty!
To watch the full episode, check it out on YouTube below. In the meantime, here’s a transcript of the conversation…
Here’s what you missed from Kim Sato…
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Taylor: Welcome to The Brad and Taylor Show. Today we have Kim Sato.
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Brad: You’re listening to The Brad and Taylor Show, a podcast that inspires entrepreneurs to pursue their passions. We’re sitting down with some of the best to learn how they got started and some lessons they learned along the way.
Taylor: Hi Kim.
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Kim: Hi
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Taylor: How are you doing?
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Kim: Great. How about you?
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Brad: We’re doing good. We’re doing good. Well, let’s get this show started. First off, tell us a little bit about you. What do you do?
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Kim: My name’s Kim Sato and I’m a nurse and I’m also trying to set up a beauty business. So in a way, I’m also a beautician by trade. Also, I actually have a license in cosmetology. I didn’t really continue in that line. Instead, I went off to the nursing path. I’ve been a nurse since I don’t know, 1990 God, 90. So I do have quite a bit of nursing experience, both working at the bedside and also administrative. Right now, with the pandemic, we get to work from home because I’m an administrator now. So that’s what I’m doing, but I also love this new skincare business that I have going on so I think that’s another career path that I’m taking. So that’s what I am doing right now.
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Brad: Yeah. I like that. How did you get started in it? How did you think of trying to go with it? How did that go?
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Kim: Well, the funny thing is that I was just looking on the internet and I just stumbled upon an article about ingredients and things like that in skincare. I don’t know why I was doing it. I forgot already, but something caught my eye about the different types of ingredients. So I went, oh, I’m going to go look into that. And then it started to kind of like a Hansel and Gretel, you know, it gives you these little breadcrumbs and then you make something and you go, oh, wait, I want to read this. And then they kept going. And then finally, wait a minute. I don’t want to start. I don’t use synthetic products and all these bad chemicals. I honestly really didn’t know much about the ingredients inside the skincare products.
00:02:26:12 –> 00:03:30:14
So I said to myself, I would love to do something natural and try to go the organic path and even understand the term organic. I didn’t really understand it that well either. When I first thought about organic, I thought it’s grown from the environment. And you can’t have chemicals and blah, blah, blah, things like that. But when you actually look up the word organic, it doesn’t really mean that way. It’s actually, sometimes it’s no chemicals, but sometimes you have to use chemicals and the chemicals they used are approved a certain process or approved that are considered organic so that you can have processes that are organic and it has to fit a certain definition by the USDA. So when I found that out, I said, okay well, organic doesn’t really fit me, but I like to incorporate it, but I really would like a natural troll definition of what I would love for my product really. I’m really attached to that aspect of it.
00:03:32:09 –> 00:03:34:05
Kim: That’s why I started it.
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Taylor: Gotcha. Okay. Perfect. What kind of products do you have right now going on? So I know that you are all-natural. Do you like cleansers, moisturizers, what kind of products are there?
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Kim: Not yet. I just started it. I haven’t even really launched my store yet. It’s in the construction phase. I’m planning to launch it very, very soon, I think November 7th, but I’m starting out. And here’s an interesting thing is that I’m not starting out with an actual skincare line. I’m going back to school to become a formulator so I can develop my skincare and haircare line. So right now I am doing products, but they’re not a particular Interline, they’re more or less everyday products that you would kind of use like lotions and things like that. But I do use different formulations in the moisture out of your face or even serums and things like that. It’s really external body care, like just the overall body and just certain things, exfoliators, lotions, and things like that right now. But very soon I will start developing an actual skincare line for the face.
00:04:48:14 –> 00:04:55:07
Taylor: Yeah. That’s awesome. I’m excited to see when you develop this line and you launch it, what it’s all about and everything, all the details that go with it.
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Kim: Yeah. I’d also post on my blog. I want people to come with me on my journey as I go through this training. I will talk about it and share knowledge of what I learned and, you know, some of the difficulties are, or some of the positive and negative things that I experienced as I go through the journey. So I think that will be incorporated into my entire blog where my customers or just viewers go with me on this journey to experience what I’m experiencing. So they will have a firsthand experience of what goes on. As I progressed through this training and development of a specific skincare line.
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Taylor: That’s awesome. What’s the best piece of advice that you’ve gotten so far in this transition phase that you’re going through?
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Kim: The best piece of advice I got was, just do what you love and put your whole heart into it. Do not do it for money. It’s just not going to work, do it because you love it. Not because you want to be able to make tons of money from it, do it because it really is part of who you are. And that’s the best piece of advice I can give anybody if you have a passion go for it.
00:06:22:03 –> 00:06:39:20
Taylor: Yeah, absolutely. What kind of goals do you have finishing up this year? I know you’re going to be launching soon on November 7th, you said. So very, very soon. That’s really exciting. What kind of goals do you have to finish out this year besides the launch and then kind of going into next year with the skincare line?
00:06:43:05 –> 00:08:06:05
Kim: What I’d like to finish up this year is to continue to develop the formulas for a lot of the skincare products that I will put onto the website. I want to make sure that those products are quality products, not just things that I’m just gonna put on there. So, you know, people can buy and use it. I don’t want anyone wasting their money on something that won’t benefit them. So one of my goals is to perfect products. We’ll add more but perfect, I don’t want a bunch of stuff on there right now. I know that you know, inventory-wise, a lot of people like to see more products, but it’s just not my style to do that. So starting next year, I’d like to also add in classes. I’d like to share classes for people to let them make their own things too because not a lot of people can afford things down. Not a lot of people may like the types of ingredients that I put in. So some of my recipes or they can change it and update it to whatever it is, so that’s also what I’m planning to do next year. My business plan is to kind of help people and engage them a little bit more into their own investing in their own bodies and being able to do this themselves at home if they want to.
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Taylor: Yeah. I know this question maybe goes more along the lines of the schooling part more, but I’m curious to know, all the everyday products that people normally use, the hand lotions, the deodorant, even stuff like that. How many chemicals do you know? I know they have bad chemicals in them, but how many chemicals compared to what you are trying to do with the natural side of things, would that be eliminated?
00:08:32:15 –> 00:09:58:11
Kim: Well, it depends, I guess, because a lot of the chemicals that they use in the products that they could use, a lot of it could be synthetic, right? So by eliminating a lot of those synthetic products, you may not necessarily decrease the number of ingredients, but you may be changing it to a different type of ingredient. So we’ll say you can’t get rid of preservatives and a lot of preservatives are needed. Some of them may not be naturally derived, right? But if they are used or if they are purchased from a company that follows organic principles, you can pretty much use those things in a safe in their products safely. And also following FDA guidelines on certain types of products. There are databases out there to research things like this so that you can substitute an ingredient for another. You can minimize the number of ingredients you can put into a particular product, but because the formulation depends on some of those ingredients, the texture or consistency or smell or feel, or whatever it is could change. So you may not want to do that. I get what you say. I may try to minimize the number of ingredients, but sometimes that may not be possible, but you can certainly substitute it for another.
00:09:59:01 –> 00:10:11:13
Taylor: I wasn’t sure how all that backend worked. I know you said that when you start making your own formula, stuff like that. So I was just kind of curious to know what the main difference would be. All-natural of course is better for you. No doubt.
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Kim: Yeah, no, absolutely. And even things like that, they’re called natural. Like, let’s say if you were using Micahs, there are different grades of Micah, there’s a cosmetic grade and then there are grades that you put into paints. So you have to be careful what you select and put into products for people to use. And a certain amount of quantity may not be beneficial, even though it’s a natural ingredient, it may not be good for them. You know, all of that has to be taken into consideration.
00:10:45:04 –> 00:11:01:20
Taylor: Kind of going behind the scenes with your developmental process of this whole skincare line. And your launch soon, what has gone into behind the scenes for you that maybe no one has seen. I know a lot of planning, lots of planning, lots of organizations.
00:11:02:01 –> 00:11:57:13
Kim: All the stuff. You know, what they don’t see is the hours and hours and hours, hours of actually testing products, even making your own labels, I mean, the designs and selecting, which labels the sizes and all of that stuff is very complex. Even your shipping, looking at the different types of boxes and the grades of them, and even the wrapping papers. I mean, it’s amazing, like all the things you put into it, you wouldn’t think of, like you receive a box. You’re like, oh look, look at this box, you look at the previous package. And even the things that are inside these packing boxes, this little pretty popery looking thing. I consider all of those things too because it has to fit into your theme because if I’m telling you, I want natural products, but I load you with plastic that doesn’t really work.
00:11:57:17 –> 00:12:47:05
Right. So I have to take everything into consideration from your packaging. And so, you know, if I want something sustainable, if I’m trying to be in line with what I believe in, I want to make sure that these things could be recycled later. I have to think about things and allow these different little variables that can go into something like this that a lot of people don’t know or take for granted because you just take it off the shelf, you look at it and you’re like, oh, okay, well, this thing smells good, but then you’ve got to think, well, the person that’s doing it is actually testing all these different essential oils or fragrance, putting it together to come up with that particular smell for their bodies since things like that. So it’s kind of interesting. I don’t know. I just love it. I don’t know. It’s very interesting to me. I just enjoy it.
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Taylor: Before we go today, how can people get a hold of you and support your new business?
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Kim: Oh yeah. Well, it’s wonderful. They can follow me on social media, but I also have a website, www.beallnaturalbeauty.com. And, and on that page that links the house newsletter, you can subscribe to me. They can email me. It’s on my website. I’ll have my email on there and it also has different links on the bottom to all my social media pages.
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Brad: Perfect. I like it. I like it. Well, that’s awesome. Hey, thanks for coming on and sharing your story with us today.
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Kim: You’re welcome. Well, thank you for inviting me. I really appreciate it.
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Hello. Hello. Are you there? Are there, are there, Hey guys, we just wanted to thank you for listening on either a podcast or on the YouTube video here. If you guys wanted to subscribe, that would be awesome. That would mean a lot to us. If you guys could give us a five-star review as well, that would be amazing. And we’ll see you on the next one.
Check out Kim Sato:
beallnaturalbeauty.com
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