Carrie Sistare’s Real Estate Wisdom: Client Selection, Time Blocking & Seasonal Goals
On this episode of The Closing Table, we sat down with Carrie Sistare!
To watch the full episode, check it out on YouTube below. In the meantime, here’s a summary of the conversation…
Here’s what you missed from Carrie Sistare…
Carrie Sistare began her career as a paralegal at a law firm in Rock Hill, South Carolina, where she gained significant real estate experience through her work with an attorney. She navigated the tumultuous real estate market during the 2008 crisis, which profoundly shifted her perspective on its unpredictability.
She later moved to North Myrtle Beach and transitioned to the medical field for several years. However, during the pandemic, she rediscovered her passion for real estate. In 2020, she obtained her real estate license and launched her career as a realtor.
Carrie’s husband then joined her in the real estate business after feeling dissatisfied with his previous career in sales. Together, they handle different aspects of the business: Carrie manages financials, business planning, and teaching, while her husband focuses on sales and client interactions. They plan to expand their team by adding another agent to alleviate their workload and enhance business growth.
Next, Carrie shares the time she serves on the Leadership Council (ALC) at their office, where she is involved in teaching and mentoring other agents. She organized and led the first all-ladies Mastermind in their Market Center, focusing on providing support and encouragement. Carrie stresses the importance of building authentic relationships with clients based on genuine communication and trust, rather than being perceived as a pushy salesperson.
Carrie also talked about her approach to relationship building with her clients. She describes the initial meeting with clients as a “blind date” to establish a genuine connection and build trust. She emphasizes the significance of authentic relationship-building and follow-up communication in working with clients. Carrie’s approach to client meetings is to avoid overwhelming paperwork, focusing instead on getting to know clients and allowing them to know her. She uses a dating metaphor to explain the process of getting to know clients and has declined to represent two clients in her career due to a lack of connection.
Carrie operates with an abundance mindset, declining clients if there’s no connection to avoid negative relationships and ensuring clients do not dread contacting her. She shares a story about clients moving to Myrtle Beach from another country. They built a new home and faced challenges with the lender but maintained a positive mindset. Carrie emphasizes the diverse real estate options in Myrtle Beach, such as beachfront homes and condos for investors.
Following that, Carrie describes Myrtle Beach as a growing area with beautiful intercoastal waterways and ideal weather. She emphasizes the diverse real estate options and attractions, including golf courses and restaurants. Carrie advises on different lending requirements for buying property in the area and the importance of thorough research.
Carrie believes starting in real estate requires understanding that you’re building a business from scratch. She emphasizes the importance of focusing on one to three things and being consistent with them, recommending keeping a thought book to organize ideas and prioritize tasks.
When asked about her daily routine, Carrie shares that her day usually starts with a morning walk and positive reinforcement, such as listening to music or a podcast. She does lead generation in the morning, either on social media or through phone calls and other forms of communication. Her schedule includes property showings, teaching, and other activities to maintain a work-life balance.
Moving on to the topic of mistakes in real estate and how to avoid them, Carrie advises against saying yes to everything and emphasizes the importance of setting boundaries. She shares her personal experience of being caught up in too many commitments and the impact on personal and business growth. Carrie stresses the value of networking and education but highlights the need to choose and prioritize specific opportunities.
Initially, Carrie focused on units and relationships rather than dollar amounts, prioritizing building relationships over focusing solely on money. She shares her experience of being fully invested in the business and enjoying working with clients. Carrie emphasizes the importance of enjoying the journey and building relationships in the real estate industry.
Carrie’s goal has evolved from 80 units to 100 units, adjusting her approach to account for seasonal fluctuations in the market. She also values personal goals, such as taking vacations and attending events with family members. Carrie emphasizes the importance of balancing business and personal goals, suggesting the use of a vision board for both aspects of life. Setting personal goals helps maintain balance and prevent being consumed by work, with examples including planning vacations, making significant purchases, or buying a first house.
Check out Carrie Sistare:
https://www.facebook.com/carrie.sistare
https://www.facebook.com/SistareSouthernProperties/
https://www.instagram.com/carriesistare/
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